The Seven Sins of Memory

Daniel Lawrence Schacter (born June 17, 1952 in New York) is an American psychologist. He is a Professor of Psychology at Harvard University. His research has focused on psychological and biological aspects of human memory and amnesia, with a particular emphasis on the distinction between conscious and nonconscious forms of memory and, more recently, on brain mechanisms of memory & brain distortion.



 http://en.wikipedia.org/wiki/The_Seven_Sins_of_Memory